Beauty of Joseon | Ginseng Moist Sun Serum

Meet BoJ Ginseng Moist Sun Serum:

Daily exposure to UV rays can damage the skin and can lead to reduced elasticity and premature aging. It is of great importance to use sunscreen for daily protection against these effects. However, many avoid sunscreen because of its typically greasy texture and white marks.

In response, Beauty of Joseon created a product that offers both effective sun protection and skin care benefits without the typical problems associated with sunscreen products. Ginseng, rich in saponin, has an anti-aging effect, helps reduce wrinkles and nourishes the skin.

This unique surfactant-free serum formula absorbs seamlessly into the skin, offering a refreshing sensation and complete UV protection.

Moisturizing and light daily sun care

Formulated as a moisturizing serum, it provides a moist and light finish on the skin. It also does not cause make-up to smear, as it does not leave a white mark or a sticky feeling on the skin. The texture is easily absorbed into the skin and provides the effect of UV protection.

"CLEAR-FENCE" formula

UV-blocking filters and encapsulated active ingredients are naturally blended with a surfactant-free serum and absorbed evenly into the skin. Not only does it block UV rays, but it also provides hydration and nutrients for skin care.

SPF & PA protection

SPF and PA tests were done in laboratories in Korea and Spain, and the results are as follows.

[SPF]

Korean laboratory: 57.6±3.9
SpainLab: 60.3±10.5

[AND]

Korean laboratory: UVA PF 18.0±2.1 P++++
Spain Lab: UVA PF 26.4±4.2 P++++

KEY INGREDIENTS

Ginseng extract 30%

According to Dongui Bogam, a Korean book on herbal medicine, ginseng was used as an important Eastern medicine and recorded as 'Shincho', meaning herb of the gods. Hwang Jini, known as the most beautiful woman of the Joseon Dynasty, used ginseng extract as bath water.

Saponins from ginseng help to quickly supply the skin with moisture and keep the moisture deep in the skin for a long time, so that the skin becomes healthy and nourished.

Specifically, ginseng berry and red ginseng extracts mixed with classic ginseng root extract have a higher saponin content than regular ginseng root extract, making them more effective at slowing down the signs of aging and reducing wrinkles.

Niacinamide 2%

Niacinamide is a compound from the vitamin B-complex group, it is soluble in water and is effective in improving skin pigmentation. It helps balance oil secretion and maintain skin moisture to improve skin texture and brighten complexion.

Squeeze a generous amount and apply to sun-exposed skin areas.

Reapply every 2-3 hours.

*Due to the nature of the formula, makeup can come off if you reapply an excessive amount over makeup already applied.